Digital Marketing

About us

A Full-Funnel Digital Marketing Agency

Most businesses don’t need more digital marketing. They need fewer channels run properly. Shivi Tech is an integrated digital marketing agency that handles SEO, PPC, Meta ads, content, and conversion tracking under one roof, with one accountable team, and one strategic thread running through every channel.

We’ve been operating since 2014, serving growing businesses, service brands, and ecommerce companies across the US, UK, Australia, and India. Our work sits at the intersection of technical SEO, paid media, and conversion engineering which is where most agency failures actually happen.

A Full-Funnel Digital Marketing Agency
years of experiences
Best Awarded Company
We adapt our delivery to the way your work, whether as an external provider.
Organic Search Engineering
92%
Conversion Rate Work
92%
95% - Analytics & Tracking Discipline
90% - Performance Marketing
A Full-Funnel Digital Marketing Agency (1)
Who we are

Run Digital Marketing Like We'd Run Our Own

Every campaign we launch is reverse-engineered from the pipeline. We start with what a qualified customer actually looks like for your business, then map backwards through the channels, messaging, creative, and tracking that will bring that customer in. No generic playbook, no “best practices” pasted from last quarter’s pitch deck.

Organic + Paid, Running as One Engine

Most agencies split SEO and paid media across separate pods which is why they never share intelligence. We run them as a single integrated search marketing system. Paid search query data feeds your SEO content roadmap. Organic keyword research sharpens your Google Ads audience targeting. Landing pages are engineered to serve both channels without cannibalizing each other. That's how you stop burning budget on isolated experiments and start compounding what works.

Attribution, Not Ornamental Dashboards

Impressions don't pay invoices. We set up GA4 correctly, implement server-side tagging, configure enhanced conversions, and tie offline conversions back through the Google Ads API so every dollar is connected to actual business movement booked calls, submitted forms, completed checkouts, closed-won revenue. If a channel isn't contributing, you'll know in week three, not quarter three.
End-to-end Software Services

What You Can Achieve with Shivi Tech’s Digital Marketing Services

Shivi Tech’s digital marketing services combine SEO, paid advertising, content, and social strategies into a single connected growth engine, designed to bring qualified traffic and measurable ROI, not just impressions.

SEO & Search Growth

We build SEO strategies on strong technical foundations, keyword architecture, crawl efficiency, and intent mapping, so your rankings grow steadily and compound over time instead of spiking and dropping with every algorithm update.

  • Comprehensive technical SEO audits & fixes
  • Keyword research mapped to buyer intent
  • On-page and content optimisation
  • Authority building through quality backlinks
  • Monthly ranking & traffic reports

GEO / AI SEO

As search shifts toward AI-driven and generative engines, we optimise your content and structure so your brand shows up in AI Overviews, chat-based search, and traditional results alike.

  • Structured data & schema markup for AI visibility
  • Entity and topical authority optimisation
  • Content formatted for AI-generated answers
  • Search intent alignment across traditional & generative search
  • Ongoing monitoring of AI search performance

Local SEO

We help local businesses dominate “near me” searches with optimised Google Business profiles, local citations, and geo-targeted content that turns nearby searchers into walk-in customers.

  • Google Business Profile optimisation
  • Local citation building & NAP consistency
  • Geo-targeted landing pages
  • Review generation & reputation management
  • Local keyword ranking tracking

HVAC Marketing

We help HVAC and home-service businesses generate consistent service calls with location-based SEO, ad campaigns, and websites built specifically for how homeowners search for urgent repairs and installations.

  • Service-area page creation
  • Emergency-service focused ad campaigns
  • Local SEO for HVAC keywords
  • Call tracking & lead attribution
  • Seasonal campaign planning

E-Commerce SEO

We optimise product pages, category structures, and technical performance so your online store ranks higher, loads faster, and converts more browsers into buyers.

  • Product & category page optimisation
  • Technical SEO for large catalogues
  • Site speed & Core Web Vitals improvement
  • Structured data for rich product snippets
  • Competitor gap analysis

Law Firm Marketing

We help law firms build online authority and attract high-intent clients through practice-area-specific SEO, professional website design, and content that builds trust before the first call.

  • Practice-area landing pages
  • Local & niche legal SEO
  • Reputation-focused content strategy
  • Lead capture forms & call tracking
  • Compliance-aware marketing approach

Paid Ads (PPC & Meta)

We manage Google and paid search campaigns with a sharp focus on profitability, smart keyword strategy, bid management, and landing page alignment that turns ad spend into real conversions.

  • Google Search & Display campaign management
  • Keyword research & bid optimisation
  • Landing page alignment for higher conversion
  • A/B testing of ad creatives & copy
  • Weekly performance monitoring & reporting

Meta Ads Services

We design and manage Facebook and Instagram ad campaigns that combine sharp audience targeting with scroll-stopping creatives to drive awareness, leads, and sales.

  • Audience research & custom targeting
  • Ad creative design & copywriting
  • Retargeting & lookalike audience campaigns
  • Budget optimisation across campaigns
  • Detailed ROI & conversion reporting

Content & Copywriting

We craft content that speaks directly to your audience’s intent, from website copy to blogs and email sequences, so every word works toward a conversion, not just a read.

  • SEO-optimised website copywriting
  • Blog & article writing
  • Email sequence creation
  • Product description writing
  • Brand tone & voice consistency

Senior-led execution

Transparent reporting

No long lock-ins

Cross-channel strategy

WHAT WE OFFER

Digital Marketing Capabilities

A digital marketing company that isn’t afraid to tell you which channels you don’t need. We’d rather cut your scope in half and deliver results than sell you a bloated retainer stuffed with work that won’t move your numbers.

SEO & Search Growth

Technical SEO that drives real results. We fix core issues first—crawlability, site structure, Core Web Vitals, and schema—then build targeted content around real search intent. Our approach focuses on sustainable organic growth that compounds over time, not short-term ranking spikes.
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Local SEO

Google Business Profile optimization focused on local rankings. We manage citations, reviews, and geo-targeted pages to improve visibility. locations to multi-city brands, we handle NAP consistency, service areas, and proximity-based content—driving steady local search growth.
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GEO / AI SEO

Search is shifting into AI interfaces, where visibility goes beyond page one. We optimize your content and entity signals for AI Overviews, generative results, and LLM-driven answers—ensuring your brand appears where users get answers today and in the future.
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Paid Ads (PPC & Meta)

PPC and paid social built on strong account architecture—not just creatives. We fix underperforming funnels end-to-end: audience targeting, campaign structure, landing pages, tracking, and testing—focused on real conversions and revenue, not vanity metrics like clicks.
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Meta Ads Services

Meta ads done right—accurate Pixel & CAPI setup, full-funnel campaigns, and structured creative testing. We go beyond basic audiences to build accounts that perform despite iOS 14.5 and privacy changes, focusing on consistent conversions and scalable growth.
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Content& Copywriting

Content built on real search intent and buyer psychology—not fluff. We create blogs for each funnel stage, landing pages tailored to traffic sources, and ad copy that addresses real customer friction. No filler, no keyword stuffing, no generic listicles—just content that drives action.
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HOW WE WORK

Process With Perfect Outcomes

Our digital marketing workflow is the same whether you’re a local dental practice or a global SaaS brand. The channels change. The discipline doesn’t.

1

Discover

We audit your full marketing stack—tracking, GA4 setup, campaigns, analytics gaps, competitors, and content. Before making changes, we identify what’s working, what’s wasting budget, and what’s broken. This process typically uncovers 4–6 critical issues missed or ignored by previous teams.
2

Plan

A written roadmap tied to your actual business goals not "increase traffic," but "generate 40 qualified leads per month at a target CAC of $X." Every channel, budget line, and deliverable is mapped to an outcome you signed off on. No moving goalposts three months in.
3

Execute

Senior marketers own execution. Campaigns launched with proper tracking, UTMs, conversion events, and live dashboards configured from day one. None of that "we'll fix the tracking later" nonsense that creates six months of unattributable spend.
4

Optimize

Weekly optimization on paid channels, monthly optimization on organic. What's working gets scaled, what isn't gets cut, and you see it all on your dashboard in real time not buried in a monthly PDF. Continuous testing is built into the retainer, not an upsell.
Why Shivi Tech

Reasons Clients Stay Past the First Engagement

Every agency page lists “expert team” and “proven results.” Here’s what genuinely separates us from the other digital marketing services on the market.

Integrated Channels, Not Siloed Teams

Your SEO, paid, content, and analytics team is literally the same team. Strategy is co-built across channels. Insights travel laterally a high-converting paid ad headline becomes a piece of SEO content that week. There are no "that's not my department" handoffs because there are no departments.

Transparent Attribution and Real Reporting

Every lead is tagged. Every source is tracked. Every dollar spent is tied back to pipeline. You'll know exactly which campaign, which keyword, which creative, and which landing page produced what and more importantly, what didn't. Raw GA4 access, raw ad account access, raw dashboards. No gatekeeping.

Senior Operators on Your Account

The person who pitched you is the person running your account. No bait-and-switch to a junior team post-contract. Your account lead has 5+ years of hands-on campaign experience, not 18 months and a "Senior" title invented for the pitch.

Ready for a digital marketing partner that still shows up in month seven?

CLIENT VOICES

What Clients Say After the Work Is Done

STRAIGHT ANSWERS

Questions We Get Before Every Digital Marketing Engagement

What does a digital marketing agency actually do, and how is Shivi different?
A digital marketing agency should own the entire system that brings qualified customers to your business search visibility, paid traffic, content, conversion, and measurement. Most agencies only do a slice of that and outsource the rest. We run it as one connected engagement, with one senior team accountable for the outcomes across every channel you're running with us.
How is a full-funnel digital marketing strategy different from running SEO or ads separately?
A full-funnel approach means every channel informs every other channel. Paid search query data shapes your SEO content plan. Organic ranking keywords become ad targeting seeds. Landing pages serve both channels cleanly. When these run in silos, you end up with SEO content nobody searches for and ad campaigns that bid against your own organic listings. Integrated always outperforms fragmented the difference is usually 30–50% more pipeline from the same budget.
How much should a business spend on digital marketing per month?
It depends on your industry, your target geography, your current website condition, and how aggressive your growth goals are. A local service business might see results with $3,000–5,000/month across organic and paid. A competitive national brand usually needs $10,000+ to be taken seriously by the algorithm. We'll give you a realistic range based on your actual targets, not a packaged tier.
How long before I see results from digital marketing?
Paid ads can generate leads in week one if the tracking, targeting, and landing pages are right. SEO is a longer game: meaningful organic movement in 3–5 months for local service businesses, 8–12 months for competitive national terms. Content and CRO improvements usually show up within 60–90 days. Anyone promising "fast SEO results in 30 days" is either lying or about to get your site penalized.
Do you offer both SEO and PPC, or just one?
Both, and we actively recommend running them together. Separating SEO and PPC across two vendors almost always creates duplicate effort, bidding conflicts, and lost intelligence. When one team owns both, you get search query sharing, unified landing page strategy, and a clearer picture of which intent tiers are worth pursuing organically vs. paying for.
How do you report on digital marketing performance?
You get live dashboards not monthly PDFs we control. Looker Studio connected to GA4, Google Ads, Meta Ads, Search Console, and your CRM where applicable. Monthly review calls walk through what moved, what didn't, and what's changing next month. You can log in and check any metric, any time, without asking us.
Can you work alongside our existing in-house marketing team?
Yes, and this is one of our most common setups. We typically slot in as the execution layer while your internal team handles brand, strategy, or product marketing. Clear scope boundaries, shared dashboards, and weekly syncs no political drama, no overlap.
Do you work with B2B, B2C, or both?
Both. Our B2B work leans heavier on LinkedIn ads, long-form content, and longer-cycle attribution. Our B2C work especially in service industries and ecommerce leans on Meta ads, local SEO, and conversion optimization. The underlying discipline is the same, the channel mix is not.

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